The FaceUp Method
per session
The FaceUp Method is an advanced, non-invasive buccal (intra-oral) massage that sculpts the cheekbones and jawline, de-puffs tired-looking skin, and releases built-up jaw and facial tension — a naturally lifted, refreshed look with no needles and no downtime. At our Markham studio inside World on Yonge (Yonge & Steeles) — from $250, with free underground parking.
Sculpts and defines facial contours for a naturally lifted, radiant appearance.
Releases masseter, pterygoid & jaw tension, eases clenching and TMJ, and reduces puffiness.
Supports lymphatic drainage and fascia health to enhance tone, texture, and circulation.
Integrates breathwork and posture awareness to support the face, body, and mind as one.
Calming, nervous-system release that clients describe as "coming home to your own face."
A unique combination of deep therapeutic touch, fascia therapy, lymphatic work, buccal (intra-oral) release, breath, posture, and calming relaxation techniques.
Because the face doesn't exist in isolation. Everything is connected.
The FaceUp Method is a holistic facial treatment rooted in myofascial release, buccal (intra-oral) technique, and a deep understanding of how stress, posture, and emotions shape the face. Buccal facial massage is also known as sculptural face lifting massage. Created by Olga Newman, it works on facial muscles, fascia, the lymphatic system, and the nervous system — addressing the root causes of tension, asymmetry, and premature aging, not just the surface symptoms. This hands-on sculpting massage works into the deep layers of the skin: it improves circulation and blood flow to bring natural brightness to the skin, releases tension in the jaw, temples, and full face for lifting support, and supports lymphatic drainage to reduce puffiness and heaviness in the face and neck.
This is not a trend-driven treatment. While most facial modalities stay surface-level, FaceUp goes into the masseter, temporalis, pterygoid muscles, and the intricate fascial network that holds your face in patterns of tension you may not even be aware of. The result is immediate visible change, profound nervous system release, and a feeling clients describe as "like coming home to your own face."
What separates the FaceUp Method from every other facial treatment is the buccal (intra-oral) component. While external massage can only reach the outer surface of facial muscles, buccal technique allows trained practitioners to work directly on the masseter and pterygoid muscles from inside the mouth — the deep jaw muscles responsible for clenching, TMJ pain, and tension headaches.
Using medical-grade gloves and strict hygiene protocols, the practitioner dissolves trigger points, releases fascial adhesions, and restores healthy blood flow and muscle function from both sides of the tissue. Most clients are surprised by how relieving it feels. The immediate release of holding patterns built up over years — sometimes decades — is often described as life-changing.
A huge number of people clench or grind without realizing it, leaving the jaw muscles chronically tight — which can show up as jaw soreness, a tired, heavy-looking face, and tension around the temples. Buccal massage works directly on those over-worked muscles, helping them release and relax. Many clients tell us their jaw feels noticeably looser and lighter after a session. (Buccal massage is a relaxation and sculpting treatment, not medical care for TMJ disorder — if your jaw pain is persistent, please see your dentist or doctor.)
For those who grind their teeth (bruxism) or clench under stress, FaceUp offers a deeply relaxing release of built-up muscle tension. As that tension eases and body awareness improves, many clients notice their unconscious clenching settles down — which can mean less morning jaw soreness and a calmer stress-tension cycle.
The FaceUp Method creates visible lifting, contouring, and structural change — not by filling or paralyzing, but by releasing the fascia, restoring lymphatic flow, and allowing facial muscles to return to their natural resting position. Cheekbones emerge, jowls soften, nasolabial folds reduce, and overall facial balance is restored.
Unlike injectables, FaceUp works with your body's own architecture. The results are real — a refreshed, naturally present appearance that reflects who you actually are. Regular monthly sessions maintain these changes and continue to improve facial structure over time as muscle memory retrains and holding patterns dissolve further.
Medical-grade gloved technique accessing masseter and pterygoid muscles from inside the oral cavity. Releases deep tension patterns impossible to reach externally. Primary tool for TMJ relief and jaw sculpting.
Gua sha stones and specialized lymphatic drainage wands promote fluid movement, reduce facial puffiness, and clear sinus congestion. Enhances contouring effects and speeds recovery from inflammation.
Ergonomic tools designed specifically for myofascial release and fascia work. Allows precise pressure application to trigger points along the jaw, temple, and facial planes for deeper holding pattern release.
The masseter is one of the strongest muscles in the human body, responsible for chewing and jaw closure. In modern life, chronic stress causes many people to unconsciously clench this muscle throughout the day and night, leading to hypertrophy (enlargement), trigger points, and referred pain patterns.
Buccal massage accesses the masseter from both the external (cheek) and internal (oral cavity) surfaces, allowing complete release of the muscle belly and its attachments. This dual approach is far more effective than external massage alone — it addresses the full thickness of the muscle and breaks up deep fascial adhesions that contribute to chronic tension.
"Working the pterygoid muscles through gentle intra-oral massage is one of the few ways to reach and release the deep jaw tension that builds up from clenching and stress."
The medial and lateral pterygoid muscles sit deep within the jaw, connecting the skull to the mandible. They control lateral jaw movement and are heavily involved in chewing, speaking, and jaw positioning. When they develop trigger points or chronic tension — often from clenching, grinding, or stress — they can pull the jaw out of alignment.



External massage can't easily reach the pterygoids. Working gently from inside the mouth lets a practitioner access and release these deep muscles directly — something surface massage simply can't do. Many clients say their jaw feels looser and lighter after their very first session.
The face holds an extensive network of lymphatic vessels that clear cellular waste, excess fluid, and inflammatory mediators. When this flow turns sluggish — from stress, poor sleep, dietary inflammation, or chronic muscle tension — fluid pools in the facial tissues.
The FaceUp Method follows the body's true anatomical lymphatic pathways, using gentle pressure and specific directional strokes to move fluid toward the lymph nodes in the neck — clearing congestion and reducing facial swelling.



As congestion clears and tissues deflate, swelling drops and natural contours re-emerge — a brighter, more sculpted, less tired face. Regular sessions help retrain healthy lymphatic drainage patterns for longer-lasting results.
Chronic stress activates the sympathetic nervous system, triggering unconscious jaw clenching and facial muscle tension. Over time, this creates several aging effects: masseter hypertrophy causes facial widening, chronic tension pulls facial tissues downward contributing to jowls, reduced blood flow impairs skin nutrition, lymphatic congestion causes puffiness, and fascial adhesions restrict natural facial movement. The FaceUp Method interrupts these patterns by releasing holding patterns, restoring circulation, clearing lymphatic congestion, and calming the nervous system to reduce unconscious clenching.
From consultation to recovery — here's exactly what to expect at every stage.
Your session begins with a brief consultation to discuss your specific concerns and customize the treatment approach.
Each session is tailored to your needs — timing and focus areas will vary based on your specific concerns and how your muscles respond.
Most clients leave with immediately visible results and receive aftercare instructions to maximize and maintain benefits.
Avoid heavy makeup for 4-6 hours to allow skin to breathe and lymphatic drainage to complete. You may have mild redness which fades quickly. Drink extra water to support lymphatic flush. Your face may feel slightly tender to touch, which is normal.
Mild muscle soreness is normal, similar to post-workout soreness from releasing chronically tight muscles. Avoid chewing gum or very hard/chewy foods for 24 hours to let jaw muscles rest. Continue drinking plenty of water. Sleep on your back if possible to maintain facial symmetry.
Results continue improving as lymphatic drainage completes and muscles settle into their released state. Facial contouring becomes more visible. Jaw-tension relief becomes more consistent. Many clients notice reduced jaw clenching during this period.
Therapeutic and cosmetic benefits peak during this window. Jaw tension relief lasts 2-4 weeks depending on stress levels. Facial lifting and contouring lasts 3-5 weeks. Book your next session before benefits fully fade to maintain muscle retraining and cumulative improvements.
Use a mild, non-stripping cleanser for 48 hours post-treatment to avoid irritating treated skin.
Hyaluronic acid serum helps maintain the plumped, hydrated appearance created by improved circulation.
For at-home maintenance between sessions, use a lightweight facial oil with gentle self-massage techniques we'll teach you.
Direct intra-oral access to the deep jaw muscles helps release the tension that builds up from clenching, grinding, and everyday stress.
Restores facial structure, lifts cheekbones, softens jowls, and creates visible contouring without needles or surgery.
Promotes lymphatic drainage and clears congested sinuses for easier breathing and reduced facial puffiness.
Achieve natural lifting and rejuvenation through therapeutic massage—no needles, no downtime, no artificial fillers.
"I have been seeing Natalia on and off for 10 years, and she is amazing. She is professional, extremely knowledgeable, fair, and treats me with exceptional precision and care."
"Beauty & Wellness is a wonderful place for professional, caring, and high-quality treatments. The space is clean, welcoming, and relaxing. Highly recommend!"
Buccal massage cost · Markham
Therapeutic buccal massage in Markham for jaw tension, puffiness, facial sculpting, and natural facial rejuvenation — from $250 per session.
The FaceUp Method
per session
Most clients find the FaceUp Method surprisingly comfortable and deeply relieving. The intra-oral work may feel unusual at first, but our trained practitioners work gently and communicate throughout. You may experience mild pressure or tenderness in chronically tight areas (especially the masseter and pterygoid muscles), but this quickly gives way to relaxation. We use medical-grade gloves and maintain strict hygiene protocols. Many clients describe it as the most effective jaw tension relief they've ever experienced.
For ongoing jaw tension, clenching, or bruxism, we recommend weekly sessions initially (3-4 weeks), then transitioning to bi-weekly or monthly maintenance. For visible change and cosmetic benefits (natural lifting and contouring), monthly sessions help maintain results. Most clients notice cumulative improvements with regular sessions as muscle patterns retrain and lymphatic drainage improves.
Many people who clench or grind carry a lot of tension in the masseter and pterygoid muscles, and buccal massage helps release that muscular tension — which is why clients often describe their jaw feeling looser and more comfortable afterward. The FaceUp Method is a relaxation and facial-sculpting massage, not a medical treatment: it doesn't diagnose or treat TMJ disorder, and it complements rather than replaces care from your dentist or doctor. If you have a diagnosed TMJ condition, please check with them first.
Buccal massage is the intra-oral (inside the mouth) component of the FaceUp Method. Using medical-grade gloves, the practitioner works on the masseter and pterygoid muscles from inside the oral cavity, accessing deep jaw muscles that surface massage can't reach. This technique helps release built-up tension, eases fascial restriction, and supports both jaw-tension relief and a visibly sculpted, de-puffed look.
Jaw-tension relief and reduced clenching typically last 2-4 weeks depending on stress levels and muscle habits. Cosmetic benefits (lifted facial structure, reduced puffiness) last 3-5 weeks. Regular monthly sessions help retrain muscle patterns for longer-lasting results. Many clients find their jaw tension doesn't return as severely once they establish a consistent FaceUp schedule.
The FaceUp Method is generally safe with most dental work (crowns, bridges, implants). However, avoid treatment within 2 weeks of dental surgery, active oral infections, or recent injections (fillers). If you have extensive dental work or concerns, we recommend getting clearance from your dentist first. Our practitioners adjust pressure and techniques based on your specific situation to ensure comfort and safety.
The FaceUp Method is $250 per session at our introductory rate — $350 after July 2026. Every treatment starts with a free assessment, and we recommend monthly sessions to maintain results.
It takes a different approach: instead of paralyzing the masseter muscle, the FaceUp Method releases chronic jaw tension through intra-oral work — no needles, no downtime. Results are natural and build with regular sessions. It complements, but does not replace, medical or dental care; book a free assessment to see whether it fits your goals.
Yes — absolutely. The FaceUp Method is safe after Botox. If you've recently had dermal fillers, we recommend waiting about two weeks before your session; mention any injectables at your free assessment and we'll time everything appropriately.
Drink plenty of water after your session, avoid chewing gum or very hard foods for 24 hours, and sleep on your back where possible. Between sessions, use a lightweight facial oil with the gentle self-massage techniques we teach you, and book your next session before benefits fully fade — monthly sessions help retrain muscle patterns for longer-lasting results.